PERSONALIZED HTML BANNERS
DELIVERABLES:
6 Audience Groups:
Generic, HVR Ranch Flavored, Cooking and Recipe, Solo Snacking Moments, Group Snacking Moments, QSR Delivery
7 Sizes:
970x250, 728x90, 160x600, 300x600, 300x250, 320x50, 300x50
DELIVERABLES:
3 Products:
Showcase Gain, Febreze, and Pine-Sol scents digitally using illustrated scent cues.
7 Sizes:
970x250, 728x90, 160x600, 300x600, 300x250, 320x50, 300x50
DELIVERABLES:
Showcase the strength and versatility of the Glad Kairo trash bag.
8 Personalized Audience Groups:
Generic, Home improvement, Doers, New Movers, Competitive Trash Bag Buyers, Health and Fitness, Parents, Socializers
7 Sizes:
970x250, 728x90, 160x600, 300x600, 300x250, 320x50, 300x50
BECAUSE X HAPPENS:
Designed and animated end cards to highlight our featured product, Clorox disinfecting wipes.
Created 3 versions of End Card Animation with Clorox white chevron transition to ensure visual and concept consistency.
Included animation direction in Clorox brand guidelines.
CREDITS:
Agency: FCB Chicago
CD: Bryant Prince, Manuel Torres, Paul Carpenter
Associate AD: Sharon Liang
Associate CW: Bella Nilsson, Nishtha Jadav